50 Cent and Reebok prepare to bring back one of the most successful hip-hop sneaker collaborations in history.

The Reebok G-Unit G6 is officially scheduled for a retail comeback on Aug. 20, 2026, marking the first time the iconic silhouette has been re-released since its debut more than two decades ago. The retro launch is designed as a direct 1:1 recreation of the original 2003 white, blue and red colorway. Sneaker enthusiasts can expect the return of the white leather upper paired with a distinct grey suede toe cap.
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The official confirmation of the Aug. 20 release date ends months of speculation from collectors who have long hunted for vintage pairs on the secondary market. The return of the G6 follows a broader strategy by Reebok to lean into its archival hits.
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